CLIENT: COLES PTY LTD
  • TITLE: Botanical Spa's Visual Identity + Packaging

Art Direction
Visual Identity
Packaging Design

Botanical Spa – Coles Private Label.

The focus was to create a brand that epitomised luxury. Through geometric experimentation and font manipulation we developed a brand that was sophisticated, contemporary and fresh. This not only communicated a lavishness but also complemented the organic product range.